ACE Group Hosts Grand Launch Event for Commercial Project 'ACE 153' in Noida

ACE Group Unveils ACE 153 with Major Channel Partner Launch

ACE Group has unveiled its latest commercial project ACE 153 in Sector 153, Noida. The grand launch was celebrated in a packed channel partners meet attended by over 1,000 esteemed channel partners, showcasing the immense excitement surrounding this project.

Project Location and Connectivity

Strategically positioned less than 500m from the expressway and within a short walk from the metro station, ACE 153 stands as a game-changer in the commercial landscape. Located along the route from Noida International Airport at Jewar, this project offers the advantage of prime location and easy connectivity and lucrative investment opportunities.

The project covers a total area of approximately 4.95 acres and includes two towers (G+21 and G+20). It offers various commercial spaces, including high-street retail, office spaces, and an F&B pavilion.

Amenities and Design

The project features a central socialising arena, plush office lobbies, premium facilities at Club Martini, rooftop dining, al fresco options, and a well-placed retail boulevard. ACE 153 is an IGBC Gold Certified commercial gem in Noida Sector 153.

Channel Partner Rewards Program

The event featured a new rewards system, offering substantial benefits to partners from Bronze to Platinum. The program represents ACE Group's strategy to incentivize distribution channels for the commercial project.

Event Highlights

The event was elevated by a special appearance from Sophie Chaudhary, with Shonali Nagrani as a host.

About ACE Group

ACE Group was founded in Noida in 2010 by Ajay Choudhary, starting with the project ACE Platinum in Sector 150. The group has delivered approximately 15 million square feet of completed built-up space, served over 10,000 homebuyers, and maintains an active under-construction pipeline of roughly 21 million square feet including joint ventures across the Delhi NCR corridor.

ACE's portfolio spans multiple residential formats across three core geographies: Noida and the Noida Expressway corridor, Greater Noida West (Noida Extension), and the Yamuna Expressway belt stretching toward the upcoming Noida International Airport at Jewar. Commercial offerings such as ACE 153 in Sector 153 and ACE YXP on the Yamuna Expressway extend the group's reach into retail and office formats.